Richard Loomis promoted to Chief Marketing Officer, Disney Channel

A little bit of corporate news regarding Disney Channel’s executive structure. Richard Loomis joined DC back in 2007 and was in charge of marketing. In his new role he’s still in charge of marketing… but he has a fancy new title (and I would presume a pay bump).

In related news, Karen K. Miller has also been promoted to Executive Director, Worldwide Programming Strategy which puts her in a very prominent position as far as the future direction of the channel.

So yeah… I guess that’s it. The full press releases follow.

RICHARD LOOMIS PROMOTED TO SENIOR VICE PRESIDENT AND CHIEF MARKETING OFFICER, DISNEY CHANNELS WORLDWIDE

Richard Loomis has been promoted to the newly created position of Senior Vice President and Chief Marketing Officer, Disney Channels Worldwide, it was announced today by Gary Marsh, President and Chief Creative Officer, Disney Channels Worldwide, to whom Loomis reports. Loomis joined Disney in 2007 and most recently was the group’s Senior Vice President, Marketing and Creative. His role now expands further with the successful Disney Channels Worldwide portfolio, comprised of the kids TV ratings leader Disney Channel, the skyrocketing Disney XD channel, the fast growing programming block plus newly launched 24-hour channel, Disney Junior.

Loomis is responsible for guiding the creative marketing vision for the kid-focused, family inclusive Disney Channel, Disney XD and Disney Junior channels and brands around the world. He also oversees creative marketing support for the Disney Media Sales and Marketing team and works closely with Programming, Global Brand Marketing and Franchise Management as well as the Affiliate Sales and Marketing and Research groups, and the Radio Disney national network and its over 30 owned radio stations. In addition to overseeing the Channel Marketing teams for each brand, Loomis manages the Off Air design, Marketing Strategy and Analytics and Marketing Operations functions.

Marsh said, “With unmatched creativity, knowledge and expertise, Richard has played a pivotal role in branding the creative expressions of Disney Channel, Disney XD, and Disney Junior across the globe. Along the way, he has built a matrix of successful partnerships. This is a well-earned acknowledgement of not only the contributions he’s made to our TV and Radio platforms, but the expanding responsibilities he’s now taking on.”

Under Loomis’ leadership, the Disney Channel Marketing and Creative team received numerous PromaxBDA Awards, CTAM Mark Awards and Telly Awards for network packaging, marketing campaigns and interstitial series that air on the various Disney platforms.

Prior to joining Disney Channel, Loomis was Senior Vice President, Marketing and Brand Strategy for MTV Networks’ Comedy Central from 2004-06, a role he was promoted to after serving as Vice President, Marketing and Advertising from 2000-04. He spent the previous seven years at Nickelodeon, most recently as Vice President, Marketing and Advertising.

Loomis’ agency experience includes Account Supervisor roles at Backer Spielvogel Bates, and McCaffrey & McCall Advertising in New York. He began his career as a Media Planner at Grant/Jacoby Advertising in Chicago.

A native of Ontario, New York, Loomis is a graduate of The College of Wooster where he earned a Bachelors of Arts degree in International Relations and Business. He is a member of Promax, BDA and CTAM.

Disney Channels Worldwide is a portfolio of over 100 kid-driven, family inclusive entertainment channels and/or channel feeds available in 169 countries in 35 languages, spanning Disney Channel, Disney XD, Disney Junior, Disney Cinemagic, Hungama and Radio Disney brands. Through cable, satellite and digital terrestrial television channels and a strategic partnership with Disney-ABC-ESPN Television for the third-party distribution of Disney-branded kids’ programming across the globe, Disney Channels Worldwide reaches hundreds of millions of viewers. Disney Channel properties continue to rapidly expand into new markets across the world, playing a key role in introducing the Disney brand to new consumers.

KAREN K. MILLER PROMOTED TO EXECUTIVE DIRECTOR, WORLDWIDE PROGRAMMING STRATEGY, ACQUISITIONS AND CO-PRODUCTIONS, DISNEY CHANNELS WORLDWIDE

BURBANK, April 4, 2012 . . . Karen K. Miller has been promoted to Executive Director, Worldwide Programming Strategy, Acquisitions and Co-Productions, Disney Channels Worldwide. Miller, who works across the owned Disney Channel, Disney XD and Disney Junior channels around the world, reports to Paul DeBenedittis, Senior Vice President, Programming, Scheduling, Multi-Platform, Acquisitions & Co-Productions, Disney Channels Worldwide.

Miller joined Disney Channel in 2011 as Director, Acquisitions and Co-Productions.

In making this announcement, DeBenedittis said: “Karen is a true programmer and global partner, with a great eye for content and a drive for strategy.”

In her new role, Miller is responsible for directing the development of overall scheduling strategies to ensure regional and local programming plans are consistent with global priorities. She also oversees the global acquisitions process, sourcing live action and animated series and movies on a worldwide basis for Disney Channel, Disney XD and Disney Junior. In addition Miller steers co-production opportunities, from creative development and production, for Disney Channels Worldwide, and is Disney Channels’ lead representative at annual TV and entertainment markets.

Prior to Disney Channel, Miller worked in development, production and distribution for Atlantyca Entertainment and was Animation Associate Producer on the 20th Century Fox feature film, “The Simpsons Movie.” She spent the previous 18 years at Warner Bros., last serving as Vice President of Property Acquisitions for Consumer Products.

Born and raised in Cedar Rapids, Iowa, Miller graduated from California State University, Northridge, with a degree in Cinema and Television Arts. She is based in Burbank, California, at the headquarters of Disney Channels Worldwide.

Disney Channels Worldwide is a portfolio of over 100 kid-driven, family inclusive entertainment channels and/or channel feeds available in 169 countries in 35 languages, spanning Disney Channel, Disney XD, Disney Junior, Disney Cinemagic, Hungama and Radio Disney brands. Through cable, satellite and digital terrestrial television channels and a strategic partnership with Disney-ABC-ESPN Television for the third-party distribution of Disney-branded kids’ programming across the globe, Disney Channels Worldwide reaches hundreds of millions of viewers. Disney Channel properties continue to rapidly expand into new markets across the world, playing a key role in introducing the Disney brand to new consumers.